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SEO - Get a Number One Google
Ranking With This Simple Technique
by Yaro Starak
You probably do this already - complete regular searches in Google for your
key phrases and see how high you rank. Its well known that the first three
results are far and away the sites that get the most clicks. If you can get one
of the top three results in your key terms then you will have more targeted
visitors coming to your site. If you can get the first result, well that is even
better. Of course all your competitors want to do the same.
One of the great things about Google is that is updates quite frequently. That
little GoogleBot is busy 24/7 indexing the web to make sure everyone gets the
best answers to their search questions. Ive recently been playing with a
technique that I thought might be worth testing and because Google has updated
so quickly Ive been able to get a result within a few weeks, and I got the
perfect result - a number one ranking for one of the key phrases I was after. In
fact this technique worked so well that I got the number one result for a
related search phrase too!
A Quick and Easy Google SEO Trick
The technique I used was to place an ad in a particularly highly ranked
classified site. In this case it was the famous site Craigslist.org for London (http://london.craigslist.org/).
This site is the original free classifieds trading community that has become a
world wide phenomenon driven by word of mouth. But thats not important. What is
important is that Craigslist is very popular and has a high PageRank, and most
importantly you can place a free ad on the site anytime you want to. There are
restrictions and limitations but it is easy to do, there is no reason you
shouldnt make an ad or two. Its free promotion for your business that may happen
to also help with your placement in Google SERPs.
<BLOCKQUOTE>Key Term: SERP - Short for Search Engine Results
Page, the Web page that a search engine returns with the results of its
search. The major search engines typically display three kinds of listings on
their SERPs. Listings that have been indexed by the search engines spider,
listings that have been indexed into the search engines directory by a human,
and listings that are paid to be listed by the search engine. </BLOCKQUOTE>
A Practical Test
For testing I was after the search phrase "Thesis Proofreader" for my business
sites thesis proofreading service. I entered the term into Google and noticed
that a Craigslist entry was receiving a high result, but the subject and
keywords were not highly targeted. However they were good enough to get a third
page result in Google for that term. I went in and created a very simple
ad in Craigslist that directly targeted my keywords and a week or two later I
had the number one result for that term in the Google global SERP. Also because
I had used the term "Essay" in the subject of the ad I managed to secure the
first page result for "Essay Proofreader" as well. Not bad :).
A Bit Hit and Miss
I was surprised that it worked as well as it did but I know better than to
expect that good a result every time. One important consideration in my test is
that there just isnt much competition for my search phrase; hence it was easy to
get the top result. If your market is more competitive your result likely wont
be as good. Craigslist deletes ads in 45 days so its not a permanent result
either, you will need to keep going back to recreate your ad if you want to keep
the result.
You should be sure to check the current results in Google to see if any free
listing sites like Craigslist are pulling up high results for your terms. If you
have some advertising cash to spend, see if any pay-for-entry directories or
classifieds are pulling high results too. If there are then there is a good
chance that if you create a well targeted ad you will have positive results.
Its important to do search research first so you know which city listings in
Craigslist are pulling the high results. Ideally for an online business that can
service the world you would have a Craigslist listing for every city, but that
just may not be feasible and may break the Craigslist rules anyway. With search
research you determine which city is pulling the best results for your terms,
which could be caused by a whole number of reasons - backlinks to that
particular Craigslist city, key terms - the amount of variables to consider are
beyond human comprehension, let Google handle that and just take the results on
face value.
Take the time to locate the best city based on current search results and place
your entry in that city at the very least. If your business is specifically
targeted at a geographical area then it is a good idea to do a comprehensive ad
in your Craigslist city (if available) as well, it certainly wont hurt.
Its also important to note that there is nothing stopping competitors doing the
same thing as you. The SEO war may spread into Craigslist and muddy the site,
which would no doubt prompt a clampdown on commercial listings in Craigslist.
Perhaps this technique is best for those operating in small or unique industries
since it is unlikely that competitive action will ruin it for everyone.
Also note that Google itself is a completely uncontrollable variable in this
equation. Google may decide that it will no longer count Craigslist entries.
Maybe it will decide to only index for certain terms. Just accept that you cant
control what Google decides to do, but you can test to see what results you can
get. Not trying guarantees no results.
Its Too Easy Not to Test
There is no good reason not to use this technique. Classified sites want
listings, its what they do. You may or may not achieve better search engine
results but at the least there is a chance that a browser may stumble across
your ad and come shopping at your business. It takes very little time and
usually is free so get out there and start creating those free ads. Just
remember to use the right keywords and dont go overboard, you dont want all your
incoming links to come from free directories because in the long run Google may
penalise your results.
By Yaro Starak
www.entrepreneurs-journey.com
<strong><em>Do you want to profit from your own successful home based Internet
business?</em></strong>
Learn from Yaro Starak, a young entrepreneur from Australia. Get your free
articles and audio now - visit his
Internet
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